Here I have further researched our desired Costume code, with reference to existing products and conventions of Indie-Pop genre of music. We have also made reference to the band EchoSmith of whom we are aiming to replicate, as this ensures that their target audience would also be attracted to our products, with the mise-en-cence costume code being similar. We have also included a screenshot, of an email sent to all our models informing them of the costume code requirements, to ensure that when our production/ shooting day comes we are fully prepared.